Elon Musk is the Thomas Edison of our time. His team was obviously taken with Nicolai Tesla—associate and competitor of Thomas Edison. They branded their company TESLA. But Elon Musk’s achievements are on par with Edison, who perfected the light bulb, constructed the electric grid, and cofounded General Electric—a business to capitalize on his contribution.
Musk doesn’t just invent new machines. He creates entirely new systems. His electric cars and trucks work because his teams have installed charging stations in countries throughout the world. He created the machines. Then he built the infrastructure, along with a new financial model to cover the cost of powering his creations.
Plenty of people have tried to break into the automotive industry over the last century. Musk didn’t bother to break in. He leaped over the established order with an entirely new way to provide transportation.
When Elon Musk presents his newest wonders, you notice right away that he is more brilliant than eloquent. He is thrilled, like a child with the ultimate new toys that he is eager to share with his friends.
What is that boyish enthusiasm? Is that kind of inspiration available to anyone? Can we replicate a learning method to inspire acts of creation in organizations?
Steve Jobs also played the game of business with child-like excitement. He demanded toys to fulfill his curiosity. He didn’t personally create things. Instead he borrowed ideas from other companies and hired tech savvy people to build better devices to his exacting standards. His passion created waves of innovation that continue to lead the consumer tech industry to this day.
Some say Jobs was tough to work for. Yet, his enthusiasm was contagious. Innovative products from Apple Computer attracted more attention worldwide than any film release or concert. People lined up for hours to get their hands on the latest, greatest versions of Apple products.
Jobs had a unique ability to communicate excitement to his associates and customers. He transformed the business environment forever, making Apple Computer one of the most profitable companies in history.
What Are You?
Your curiosity is different. It is unique to you. Your associates create their own brand of team spirit. When you tap the curiosity in yourself and your organization, you will achieve innovations that are beyond your imagination.
Generally, you operate on automatic, carrying out routines and handling responsibilities that others expect of you.
To awaken your higher faculties, you must communicate with consumers to produce value that impacts the market now, while, developing future markets with some degree of accuracy. Together you can create a capacity for deep thought and timely action. This text makes that task simple and fun.
Thought leaders like Steve Jobs, Bill Gates, Larry Page, Mark Zuckerberg, Michael Dell, and Elon Musk dropped out of school to avoid conformity. They pioneered new pathways in business. Their brilliance is no different from your own. You can leap forward by tapping into the same stream of curious inquiry that propelled them to create dynamic organizations that are changing the world.
-excerpt of my upcoming book on Innovation. You can pre-order it by emailing firstname.lastname@example.org.